Question 1

What does a modern web-design engagement actually include?

Accepted Answer

Not just visuals. Every project covers UX research and information architecture, design system and Figma spec, frontend build on the stack that fits (Next.js, WordPress, Shopify, Webflow, or a custom Node/Laravel backend), CMS setup so your team can edit without engineering, Core Web Vitals and accessibility tuning, analytics and InsightAX instrumentation, and a hand-off playbook for ongoing updates. We spec the whole delivery — not just the pixels.

Question 2

How much should a website cost in 2026?

Accepted Answer

A template marketing site runs $2–5k. A custom WordPress build for a 10–20 page marketing site lands $8–20k. A Shopify store typically sits $6–25k depending on theme work and integrations. A Next.js + headless CMS marketing site with performance and design custom-built is usually $15–45k. A full web app on a custom Node.js or Laravel backend starts around $30k and climbs past $150k for SaaS-grade builds. Use the estimator on this page for a configurator-driven range tuned to your actual scope.

Question 3

Which backend do you recommend — WordPress, Next.js, or something custom?

Accepted Answer

It depends on edit-cadence, team size, and functional requirements. WordPress still wins for content-heavy marketing sites where non-technical teams publish daily. Next.js + headless CMS (Sanity, Contentful, Payload) is our default for brands that want performance, design freedom, and a clean separation between content and code. Shopify is non-negotiable for most e-commerce unless you're doing something bespoke. Custom Node.js or Laravel is the right call for SaaS dashboards, portals, and anything with real application logic. We don't have a house horse — we pick the stack that fits the problem.

Question 4

How do you integrate AI features into a site build?

Accepted Answer

Every AI feature we ship solves a specific business problem, not a buzzword. Common patterns: an AI chat agent that answers product questions from your knowledge base (reduces support load), AI site search that understands natural-language queries, on-page personalisation that adapts hero copy and CTAs to referrer/industry/returning-visitor, AI content generation tied to your CMS so your team drafts 10× faster, and AI lead scoring that routes form submissions to the right AE in real time. All of it is instrumented in InsightAX so you can see the uplift.

Question 5

How long does a typical project take?

Accepted Answer

A one-page or small marketing site: 3–5 weeks. A 10–20 page custom marketing site: 8–12 weeks. A Shopify e-commerce build: 6–10 weeks. A Next.js + headless CMS marketing site with custom design: 10–14 weeks. Web apps and SaaS dashboards: 12–24 weeks phased into milestones. We can compress timelines with a rush multiplier, but the quality floor doesn't move — we don't ship work we can't defend in Lighthouse or Figma.

Question 6

Do you also handle performance and Core Web Vitals?

Accepted Answer

Yes — every project ships with a Lighthouse score target of 95+ on mobile for the key pages. We size images properly, ship critical CSS, lazy-load below-the-fold assets, preconnect fonts, and keep the JS bundle honest. On top of the build, we offer a quarterly performance-review retainer where we re-audit Core Web Vitals, fix regressions introduced by new content, and tune based on what real users on real devices actually experience through field data.

Question 7

Who owns the code and content after launch?

Accepted Answer

You do. All code goes into a GitHub repo you own, all design files stay in your Figma workspace, CMS and hosting accounts are in your name. We don't hold clients hostage with proprietary themes or managed-only hosting. If you want to move off us at any point, you take everything with you — zero lock-in.

Question 8

Can you work with our existing brand, designer, or dev team?

Accepted Answer

Yes — roughly a third of our web projects are hybrid engagements. We can drop in as the engineering team when you have in-house design, act as the design team when you have in-house engineers, or run the full stack when you need everything from scratch. We'll scope exactly which layer of the stack we own so there's no overlap or ambiguity with your internal team.

Web design built on
the right stack.

Modern web,
not modern-sounding web.

AI built in, not bolted on

Core Web Vitals 95+ or we fix it

Stack-agnostic delivery

Every layer of a
modern website build.

Design systems & UX

A live preview,
not a screenshot gallery.

Elektrohertz

Pixi

Park Origin

Nirvana Beyond

Hotel Videography

TaskRounds

Configure a build.
See the price live.

A scoped proposal,
within two working days.

Websites that moved the metric that mattered.

How we compare.

Every site ships
wired into InsightAX.

Fixed-scope packages
for clear starting points.

Launch

Signature

Platform

Questions
worth answering.

More from Web Design

Ready to build the next
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Web design built onthe right stack.

Modern web,not modern-sounding web.